Starting June 1, Thai police will launch a nationwide crackdown on motorcyclists and their passengers who fail to wear crash helmets, as part of an effort to improve road safety and reduce the high rate of motorcycle-related injuries and deaths. Offenders will face a 2,000-baht fine, with repeat violations subject to doubled penalties.
The campaign is a key element of the newly introduced “Safe Roads Project,” which seeks to strengthen public awareness of traffic laws and reinforce safer road practices. Police authorities say this initiative will emphasize consistent enforcement in areas with frequent traffic violations, particularly in proximity to schools and educational institutions.
Under the directive, all motorcycle riders and their passengers are required to wear helmets at all times. The fine, previously set at 500 baht, has been increased to deter non-compliance. Repeat offenders may be fined up to 4,000 baht.
The directive follows persistent concerns over road safety in Thailand, where motorcycles are involved in a significant proportion of traffic fatalities. By targeting specific high-risk zones and encouraging adherence to helmet regulations, the campaign aims to make a measurable impact on accident statistics.
Provincial police units have been ordered to prioritize enforcement on roads known for frequent infractions or accidents. The policy is expected to be enforced strictly across the country.
The campaign was announced by Police Lieutenant General Nitithorn Jintakanon, head of the traffic police image enhancement taskforce, during a media briefing on May 27, 2025. Other senior officials and representatives from the education sector were also present.